Question

What type of adjustments must advertising agencies make as more companies want “one sight, one sound, one sell” campaigns?  Use examples.

Answer 1

Advertising agencies should create such adjustments as to companies fulfill their want “one sight, one sound, one sell” campaigns. Here, they should focus on innovative and creative tactics as to reach to target audiences and attract more customers. Advertising message has to be more precise and it should take less time of consumers. Usually company wants to use advertising campaigns, thus to structure their campaigns they hire advertising agencies, here, they will prepare such video that deliver precise and useful message and help target users to engage with the message quickly, they should establish specific scripts that could deliver the main message of the products in creative way and innovative way, more specifically it should consume less time of the audiences. Hence, advertising campaign should keep such visuals and sounds that could be unique one and that should be aligned with the types of messages that they want to deliver.

For example: if we create the advertising campaigns for electronic items like Smartphone, here we could establish critical features through using visual message and we could adjust the message as to project to specific target audiences as it could project to young people who requires great camera with calling features.