Question

In: Operations Management

Identify a recent example of a corporation accused of false or deceitful advertising. How did it...

Identify a recent example of a corporation accused of false or deceitful advertising. How did it justify the claims made in its ad? Do you agree or disagree with the claims? Explain.

Solutions

Expert Solution

One of a recent example of a corporation accused of false or deceitful advertising is Volkswagen, a car manufacturing company which had ad campaign of “clean diesel” cars with low-emission and environmentally friendly.

In a lawsuit Volkswagen has fined for billions for false advertising and violating the Clean Air Act. They are charged to installing a device into some models of their car to cheat emissions tests and violated the law.

Volkswagen had nothing very convincing to justify the claims made in its ad as there are proofs of their cheating but they had tried to make damage control by calling back the cars from consumers and giving them free services to modify it to comply with emissions standards of the country. Also they have agreed to invest money on research and development into zero emission vehicles, clean-air initiatives and the technology development.

In my opinion Volkswagen has cheated their customers and violated the law related to environment. Their actions are not sufficient to the inconveniences caused to their customers and damages made to environment.


Related Solutions

Identify the advertising campaign parameters in the Incredible India Campaign? 4. How was the recent Incredible...
Identify the advertising campaign parameters in the Incredible India Campaign? 4. How was the recent Incredible India Campaign different from the previous one? 5. Identify the components of the creative brief for the incredible india 2.0
Outline a recent purchase and identify what criteria you evaluated. What solutions existed? How did you...
Outline a recent purchase and identify what criteria you evaluated. What solutions existed? How did you determine the performance of each option? Did you make a decision or keep searching? Please answer in an overall total of 150 words or more.
Look for an example of a recent merger/acquisition. Explain the acquisition terms. Identify who was the...
Look for an example of a recent merger/acquisition. Explain the acquisition terms. Identify who was the acquiring company and what type of merger it was. Discuss some of the advantages/challenges of the merger.
Consider recent (this century) interactions between politics and entertainment, advertising, social media. Identify 2 trends you...
Consider recent (this century) interactions between politics and entertainment, advertising, social media. Identify 2 trends you have observed in each area. Explain why you believe the trends are generally positive or negative.
A data miner wants to identify how price and advertising drive sales for the company and...
A data miner wants to identify how price and advertising drive sales for the company and wants to forecast but does not like to use algorithms. Which of the methods below represents the best solution.         a. regression               b. Clustering               c. segmentation           d. Neural Nets
Shareholders are personally liable for debts of the corporation. True False An example of equity financing...
Shareholders are personally liable for debts of the corporation. True False An example of equity financing is when a corporation borrows money from a bank. True False A benefit of owning common stock is Shareholders may receive dividends. Shareholders have the right to vote. Shareholders have residual claims to assets. All of the above. The journal entry to record the issuance of common stock above par value includes A credit to Cash. A debit to Common Stock. A credit to...
Give an example of a privacy breach. How did the company recover?
Give an example of a privacy breach. How did the company recover?
How data and privacy concerns are changing advertising, and identify challenges associated with leveraging data, preserving...
How data and privacy concerns are changing advertising, and identify challenges associated with leveraging data, preserving privacy, and meeting data regulations such as GDPR to increase advertising effectiveness.
how did acidosis and alkalosis relate to nursing profession and medicine?.give example
how did acidosis and alkalosis relate to nursing profession and medicine?.give example
Identify which of the following statements is false A. Regardless of how large the gross estate...
Identify which of the following statements is false A. Regardless of how large the gross estate is, the estate tax liability can be completely eliminated if the estate is willed to a charitable organization.       B. The Lifetime Exemption applies only to gifts given. C. Casualty or theft losses incurred during the administration of the estate are deductible on the estate tax return. D. The estate tax return is due, ignoring extensions, 9 months after the decedent's date of death....
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT