Question

In: Operations Management

Describe Pinterest as if you were explaining it to someone who has never used it or...

  • Describe Pinterest as if you were explaining it to someone who has never used it or seen it before.
  • To what degree has usage of Pinterest changed during the coronavirus pandemic? How is Pinterest trying to adapt to this change?
  • recommendations to Pinterest you believe would contribute to its success, but which is not mentioned in the article.

Solutions

Expert Solution

PINTEREST IS A WEBSITE WHICH NEEDS REGISTRATION TO USE. IT IS AN AMERICAN SOCIAL MEDIA PLATFORM WHICH HELPS IN DISCOVERING THE INFORMATION THROUGH IMAGES, GIFs AND VIDEOS. IT IS THE PLATFORM MAINLY DRAWN FOR BUSINESSES i.e, RETAILERS TO PROMOTE THEIR PRODUCT OR DETAILS. IT HAS THE FEATURE OF VISUAL SEARCH WHICH HELP VIEWERS TO EASILY FIND THE CONTENT AND IN FINDING RELATED CONTENT. ANYONE CAN GET WIDE RANGE OF INFORMATION OVER THERE WHICH CAN BE HELPFUL IN ONE WAY OR OTHER.IT HAS PIN BOARD FEATURE WHICH HELPS TO PIN YOUR CHOICES TO YOUR BOARDS.

THE PINTEREST HAD RECENTLY ADDED NEW TECHNOLOGIES. THEY HAVE COME UP WITH TODAY TAB DURING CORONA VIRUS PANDEMIC. WITH THIS THE PINTEREST CAN COME TO KNOW ABOUT THE TRENDING TOPICS AND BEHAVIORS FOR ADVERTISING. WITH THIS FEATURE THE PINTEREST MADE THE DAILY HABIT OF CHECKING THE PLATFORM WHICH HELPS IN DOING AS RESEARCH WORK.

ANOTHER PROJECT THEY COME UP WITH IS VERIFIED MERCHANT PROGRAM. THEY STARTED MARKING BLUE CHECK MARK IN PROFILES OF THE SUPPLIERS WHICH ARE VERIFIED BY THE PINTEREST EMPLOYEES SO THAT RIGHT RETURN POLICIES, SHIPPING RATES AND OTHER THINGS CAN BE CORRECTLY DONE.

RECOMMENDATIONS:- THE PINNING AND FOLLOWING METHODS CAN BE SIMPLIFIED AS IT IS LITTLE BIT COMPLEX. OTHER ONE IS THAT WE FIND IT DIFFICULT TO KNOW THAT WHETHER THE POST HAVE BEEN POSTED BY AN INDIVIDUAL OR BY ANY COMPANY. BY MAKING THESE FEATURES SIMPLIFY MORE CUSTOMERS CAN EASILY USE IT AND WILL FIND IT MORE INTERESTING.


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