Question

You are required to develop arguments by integrating course concepts of marketing.
The topic is - "Gender/racial inequality in Canada."
Answer the following questions based on the topic "Gender/racial inequality in Canada".
Each answer should be answered with 350-400 words.
Answer part 2

Part 1
1. What is this issue and why is it important?
2. Why and how is business an important player in this issue?
3. Who are the key stakeholders? Explain

Part 2
a) What are the broader debates/tensions underpinning this issue (CSR, shareholder/stakeholder, short-term/long-term, corporate power)? Why? Explain your answer in the most convincing way possible.
b) How has business sought to address this issue?
c) What has been the role of other stakeholders (e.g. government, NGOs)?

Answer 1

Part-2

a) Consequences of gender/racial inequality in Canada-

• Racialized workers are more likely to be active in the workforce, either working or trying to find work, but face a 9.2% unemployment rate compared to 7.3% for non-racialized workers;
• Labour market outcomes are worse for racialized immigrants. Racialized immigrant men and women earned $0.71 and $0.79, respectively, for every dollar earned by non-racialized immigrant men and women. This income gap extends beyond the second generation;
• The racialized gap in capital gains is clear: 8% of the racialized population reported capital gains, compared to 12% of the non-racialized population. The average amount of capital gains of non-racialized Canadians is 29% higher than racialized Canadians;
• Investment income shows a similar pattern: 25% of the racialized population reported investment income, compared to 31% of the non-racialized population. Average investment income for the non-racialized population is 47% higher than the racialized population;
• Different racialized groups face distinct barriers in the labour market. Men and women who identified as Black, for example, had higher labour force participation rates than their non-racialized counterparts, but also had bigger wage gaps than the average for racialized workers.

b) Steps taken by businesses to curb this issue-

• Apply a gender lens across all trade agreements and programs
• Commit to transparency and include women’s rights organizations in talks
• Ensure women’s labour and human rights are protected
• Create a diverse workplace. Ensure your workplace is ethnically and racially diverse. Reflecting the diverse population of today’s society will help you to better serve your customers
• Provide diversity and inclusion training for employees. It’s important that all employees know what constitutes racial discrimination.
• Encourage open communication by making sure employees feel comfortable discussing concerns with supervisors, HR and/or a designated person in the workplace.

c) Steps taken by government -

• Develop partnerships between federal departments and ethno-cultural community groups to ensure that policies and programs reflect the needs of an increasingly multicultural population;
• Continue to support ethno-racial and ethno-cultural communities with project funding and by providing knowledge and expertise to combat racism
• Collaborate with employers, unions and other stakeholders to identify and address systemic barriers in the workplace
• Support members of ethno-cultural communities to facilitate the process of foreign credentials recognition
• Provide racially and culturally sensitive police services and tackle priority issues such as hate-motivated crime
• Enable a more consistent approach by law enforcement officers across Canada to better serve Aboriginal, ethno-racial and ethno-cultural communities
• Enable policing authorities to collect consistent data on hate-motivated crimes