Question

In: Operations Management

If you were an entrepreneur starting a new business, first, say what type of business, product,...

If you were an entrepreneur starting a new business, first, say what type of business, product, and customers you will have, and then, identify the type of distribution you would employ to reach your target consumers.

Solutions

Expert Solution

First part:

Being an entrepreneur the area business could have an e-commerce for the retail products and the target range of customers would have the entire global segments. Retail is the most important sector for continuing the livelihood and targeting customers into this sector may heighten profit for any organization. The business should be e-commerce as the world is concentrating on digital platforms so the audiences across any segments will get attracted to such type of process. The growth will possibly increase and an entrepreneur can establish a well-structured business.    

Second part:

Since the business is e-commerce, the entrepreneur needs to create its own website platform for selling the retail products to its customers across the globe. The type of distribution need to make it through an online platform and a website has to launch with all the retail products enlist into it. A warehouse and delivery centers have to enable globally to facilitating services to the customers. The listed products must be required to deliver to customers after the final purchase and proper services are needed to provide. The distribution channels should be done through other leading brand agencies that accept or sell other company's products into their own e-commerce platform. A tie-up agreement has to be done with all such online agencies that can sell the company’s retail products and in this way, the distribution can be successfully held. In addition, the social media page has to handle for showcasing the type of products available in the platform as the audiences are now mostly remaining active on it. It will attract more to the customers and good outreach can be done very easily. Thus, through such a process, the distribution can take place easily and e-commerce businesses can obtain benefits by selling their products to the global range of customers.          

                     


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