In: Finance
Answer :
As a negotiator, following arguments to be communicated with Chocolate Maker :
Sr No | Points to be considered | Arguments as Negotiator | Benefits to Chocolate Makers |
1 | Advertising Cost | As there are 12 hotels , who wants customize chocolate gift box for its customer , will give a huge base to chocolate maker to advertise there skills at a free cost to the people of the customers of these hotels. | It will save the cost of advertising of chocolate makers. It also increases the customer base for chocolate makers. |
2 | Long term Contracts and revenue | All these hotels wants to give gift of chocolate box as complementary to the customers , are looking for long term contract with the chocolate makers. | Long term contract will give fixed revenue to chocolate makers. |
3 | Scope for Increase in Revenue | Initially these hotels wants to give order for 4000 boxes. ( As customer of hotels increases, the order of chocolate gift boxes increases. ) | As chocolate makers expect 2,500 boxes order, Hotels wants to give 4,000 boxes initial order. Which gives wide scope for increased revenue to chocolate makers in future also. ( As customer of hotels increases, the order of chocolate gift boxes increases. ) |
4 | Saving in Fixed Cost | As the order of chocolate boxes will increased in the future. It increases the contribution amount which will recover the fixed cost. Therefore Chocolate makers will able to give discount of $ 1.5 per box | Increased contribution will help to recover the fixed cost and , will increase the profit in future. |
Therefore, Chocolate Maker can accept initial order of 4,000 boxes for $ 8.5 per box.