In: Economics
It has been observed that the most important reason for acquiring consumer knowledge can be attributed to the two factors:
1. Changing environmental views and concerns
2. Growing role of services marketing
You are required to identify any prominent service industry [ Example: Education, Retail, Banking, etc] present in Malaysia. Explain the relative importance of the above two reasons in context of this industry and how it can affect their consumers.
In malyasia there are many leading business industries are
located they are well known for its business detailing and
strategies. It is mentioned that the important reason for acquring
consumer knowledge can be attributed amoung two main factors.
1) Changing environment views and concerns
2) Growing role of services marketing.
Customers are the main asset of every business and they are the
main subject matter of every business in the industry. In malayasia
the main service sectors that are making huge amount of fund from
tourism, telecommunications ,educational and financial
services.
Everyday world is changing upon the updation of technology so that
the changing of present environmental views and understanding the
people can also change according to that so that industry should be
capable of changing their views upon the consumers for that they
have to acquire consumer knowledge. Services industries are have to
concentrate on changes that are take place in the economy so they
have to act fast. In a country like malaysia the industries are
growing faster and also the service sectors are also increasing day
by day.