The Boston Consulting Group matrix provides
recommendations for the development of strategic resource
allocation and strategy development in the typical multi-business
company. It has two factors to consider, one being the market share
while other is the market growth when viewed within the context of
the company's overall ‘business portfolio’. The below illustrations
depicts every detail under each section and after which we will
look into the school business.
STARS -
- Programs related to health and fitness for educating students:
under this, we can easily analyze the scenario followed by its
demand and supply policy. Demand vastly exceeds supply and there is
very little existence of competition with the most pricing
power.
QUESTION -
- Basics amenities required for education: these fall under the
second category which has high market growth, with every education
business they must be acquired.
COW -
- Transportation facilities: definitely these are something that
has good market acquisition but they do not have any growth in
terms of investment returns.
DOG -
- Recruitment process: The recruitment process is the one which
is not feasible for the education business but they must be
maintained and the business tries to keep them working as it helps
other segments to work and function properly. They do not have any
share and growth of their own.