Question

In: Economics

planning the sales call is must. please give an activity for the given topic presentation in...

planning the sales call is must.
please give an activity for the given topic presentation in which the students will participate. it might be any type of activity for presentation for example mcq, true false and so on.

marketing

Solutions

Expert Solution

The basic steps before a sales call is made are:

a.) Prospective clients to make sales call to

Whom to call ? - know the clientele you are supposed to pitch. If it is a gaming company, for example, you can target tech savvy youth, especially the teengers. One can gather data from social media and come to terms with the preferences and common complaints with regards to gaming. It helps you to start cconversation.

b.) Know about your competitors

Companies which are your competitors. You should know their products, their unique selling points. The services they offer and their price segment.

c.) Agenda of the sales call

What you are going to pitch to the client ? What are the features of your product which separate it from the others. How to bring the client in your confidence ?

d.) List of questions

Prepare a list of questions that you should ask the prospect to keep him glued to your call keeping him interested. This will also act as feeder for relevant information for your other upcoming sales calls. Create open ended questions.

e.) Prepare yourself for the objections

Client might raise issues with your products. Prepare for the objections that might come up, infact anticipate these so that you might not fall blank.

f.) Do not over do

Keep the conversation natural and dialogue like. Don't sound rehearsed.

We can have an activity brainstorming the various steps in separate groups and then putting all the ideas together to form a consensus and a final sales call picture.


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