Question

1. What is the definition of influencing demand?

2. Why must demand be influenced in such a way as to achieve a company’s

objectives?

3. What are the advantages of a plan, do, check, act methodology of influencing

demand?

4. What does the plan step for influencing demand include?

5. What does the do step for influencing demand include?

Answer 1

1 ans) Demand gives relation between price and quantity demanded.During a period the customers are ready to buy goods at different prices.Different factors like price f goods ,income of consumer,consumer tastes will influence demand

2ans) To achieve companys objectives demand should be influenced in a way by creating competitive advantage in market.companies should satisfy customer needs and their demands.Companies must value the customers,Employees relation should also be strong with companies.

3ans) With waste reducing cycle results are easily assessed.Productivity will improve and it also increases efficiency,constant improvement is present in this cyclic idea.Little instruction is useful for simple assembly.By continuous improvement and increase in production errors are reduced.

4ans) 1) By analyzing the demand plan

2) By using statistical forecasting and generating more efficiency.

3) Implementation process for collabarative demand planning

4) service will be improved by reducing forecasting error.

5) A demand review meeting will be held for demand planning implementation.

5 ans) Demand influencing depends on energy change by recognizing technologies and infrastructure of supply .It is a multi step process.Price of goods ,income levels will influence demand of product.By responding to customer needs business dealers make active decisions.