Question

Can you think of any other organizations that used a value innovation type strategy?

Answer 1

Value innovation Strategy

Value innovation is a process in which company introduces new technology or adopts a innovations that reduces their costs and achieves product differentiation. Talking about a company that has used this value innovation type of strategy...

Amazon can be the most favourable example of it because in recent years Amazon has taken up few steps that has made them different and more cost effective like Amazon has started drone delivery and even started a self service stores that doesn't have a single worker at place. These innovations have been of valued types that is why Amazon could be a good example for such. But Amazon is a service delivering company so let us take one more example of a manufacturing company that can be stated as McDonald which has made some self serving prototype stations to reduce its cost and human labour requirements, this makes McDonald a Value innovation Strategy accepting company.

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