In: Economics
Please explain one important factor of each of the following Pricing Approaches Demand-Oriented Pricing Approaches
Cost-Oriented Pricing Approaches
Profit-Oriented Pricing Approaches
Competition-Oriented Pricing Approaches
Pricing Approaches |
Important factor |
|
Demand-Oriented Pricing Approaches |
Here customers tastes and preference are given more weights than other factors like cost, competition etc. This helps to understand the demand for a good from customer perspective |
Customers tastes and preference |
Cost-Oriented Pricing Approaches |
Here the costs of raw materials are covered which helps to arrive at the total cost incurred in producing a good. By knowing the cost a profit margin in included to arrive at the price. |
Costs of raw materials |
Profit-Oriented Pricing Approaches |
Here the price is fixed by trying to achieve a predetermined profit. So in order to achieve the a predetermined profit, pricing decisions varies |
Predetermined profit |
Competition-Oriented Pricing |
Here pricing is dependent on competitors. So by looking at what the competitors are pricing, the pricing varies accordingly. |
Competitors price |