Select one: a. A difference between cost and selling price. It is added to the total cost b. Demand Oriented Pricing

Select one:

a. A difference between cost and selling price. It is added to the total cost

b. Demand Oriented Pricing

c. A price that would make a potential buyer indifferent between continuing to use the current product and switching to the new product

d. The price of a product that is related to the value that product brings to a particular customer

e. A competition oriented pricing

Expert Solution

The right option is (a).

Explanation:

Mark up is usually expressed as a percentage of cost. It is difference between sales price and cost.

For example , if the cost is $100 and selling price is $120

Mark up is (120-100)/100=0.2=20%

Hence, right option is:

a. A difference between cost and selling price . It is added to the total cost.

The right option is (a).

Junaid answered 1 year ago

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