Question

In: Operations Management

Choose ONE of the following and describe how you would activate problem recognition.

Choose ONE of the following and describe how you would activate problem recognition. 

a. United Way donation 

b. Life insurance 

c. A meat-free diet 

d. A gourmet hamburger restaurant 

e. An exercise club for teenagers

Solutions

Expert Solution

Problem recognition is the process in which a customer recognises a need to purchase a product. It might be a necessity or an impulse to purchase the product. Let us consider C . In free .meat diet the customer recognises a need to change their lifestyle. It might be due to health reasons or a resolution to stop eating meat. They then go for meat free diet and purchase all vegan foods. Hence they recognizes a problem and solves it.

keosha answered 2 years ago
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