Question

250 word minimum.

Whirlpool’s goal is “a Whirlpool product in every home, everywhere.” Using its website, www.whirlpoolcorp.com, describe what needs to take place for this vision to become a reality.

Answer 1

anss.
Whirlpool Corporation is the world leading company in supplying the home appliances products in the world market. It has approximate 21billion annual sale, it has 92000 employees and 70 manufacturing and research centers in the world key locations. The company markets Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, Jenn-Air, Indesit and other major brands. All this
Whirlpool’s goal is “ A whirlpool product in every home every where” Following key initiatives the whirlpool can take for this vision to become reality are as below
Keep improving brand value: Whirlpool to continue in improving its brand in the global market and explore positive marketing across the global and regional markets.
Keep improving product quality and service: Whirlpool to highly focus on continual improvement in quality levels and service levels for the consumers. Release the positive energy in the global market.
Price competent w.r.t. market: Whirlpool to focus on optimizing the price for its product in the global market. The competent price model will attract higher consumers.
Keep developing capabilities: Whirlpool to highly focus on developing the capabilities across the organization, so that improved capabilities will deliver superior results for the consumer needs.
Product differentiated to meet regional consumer interest: Product differentiation is the key for whirlpool to develop the customer suit products, so that consumer satisfaction improves and enhance the brand value.
Embrace technology, innovations: Whirlpool to continue to embrace the technology so that the constant increase in technology capability better place the whirlpool in the global market and it can be differentiated corporation in the world market.