Question

2) how can social media be best used by your entrepreneurial venture for greatest impact. Explain in detail.

Answer 1

Social media is a powerful tool for building a brand image for your entrepreneurial venture. Social platforms like facebook, instagram etc. are a great way of mobilising people about your product and engaging them to maximise the reach to the audience. Different offers or contests can be introduced to increase the excitement of customers for your product. From brand awareness to content distribution, digital media sites everything to boost your startup

It allows you to market yourself on a limited budget. The power of reach from social media overpowers any other source of marketing

Social media also helps in lead generation and customer acquisition

Choosing the right digital platform as per the nature of your product is essential to get the maximum from the social media

Collaboration or partnership on social media is another helpful tool to gather or attract more audience to your business