Question

explain one real-life example that discourages the retailer’s sales effort outside.

Answer 1

Ans. The online shopping websites are the biggest examples of discouraging the retailer’s sale outside means in the physical market. Retailers are discouraged in the international platform because of the existence of online companies like alibaba.com and amazon.com. Retailers are not in a picture on the international platform because of the existence of these big online platforms. These online websites encourage the brands and small businesses to trade online to encourage more sales and this affects the retailers in the market.
In the world platform retailers are not able to present the goods as these companies have presently overpowered the international markets which have affected the retailers and discouraged them. There is a time limit for the retailers to present their goods to the customers and influence them to purchase the goods but the online websites provide their goods every time means 24 ×7 which consumers feel is easy and comfortable for them.
Retailers are also very much discouraged because of the exposure of big brand companies as their products are known to the customers but for the small companies, there are no such set platforms available in the international level or in the domestic level where their goods can be presented in such a manner so that it can get practical experience and approach for their product. Therefore the retailers get discouraged as their opportunities and sales come down and they are not able to influence more customers to buy their products.