Question

Provide a PowerPoint presentation (approximately 5 to 8 slides) for a proposal of the sale of a seasonal item. Choose one item and include the following in your presentation:

• A description of the seasonal item
• Why the store should carry the product
• How much to sell the item for
• When and where to display the item in the store
• When during the season the item should be put on sale

Answer 1

Seasonal Item: Raincoat
Description: A raincoat or rain jacket or slicker is a water-resistant coat used during rain to protect the body. The difference between a raincoat and rainjacket is that a raincoat is of waist length while a rainjacket is full sleeves and makes a rain suit when combined with rain pants. Raincoats are made of waterproof fabric such as nylon, Tyvek or Gore-Tex. Modern raincoats are breathable allowing air to pass through. This feature helps to remove the sweat vapor out of the body. Most raincoats give warmth to the human body during the rainy season. Most of the raincoats are made of rubber-based material mixed with naphtha.
Store: The store should carry raincoats as it becomes an essential product during the rainy season. Raincoats become mandatory in a store and stocked in permissible quantities in the inventory. However, there is no use for raincoats in summer and other seasons as it is a seasonal product used mostly in rainy seasons. Most stores display or store raincoats to show or reveal to the world a stylish fashion. Raincoats come in different styles including cagoule, Anorak, Gannex, Mackintosh, Poncho, Trenchcoat etc. Visit an online store and search for a raincoat to get the complete list of raincoat styles available in the store.
Selling Price: An analysis of the price at a leading online store reveals that the selling price of raincoats ranges from $10 to $150. The selling price varies depending upon the material used in the raincoats. Plastic made raincoats are available at $10. Rain jackets and rain suits are priced at $150. According to the use and material of raincoat, the selling price varies.
Display: The raincoats are mainly displayed in the rainy season. Mostly in a small store, the raincoats are displayed in front of the store as hangouts. The display is revealed to persons going by the street. In an online storefront, the display of the raincoat is made along with a picture of a model wearing the raincoat. The price information, brief summary of the raincoat and washing instructions are displayed in the online storefront. In large supermarkets, a model toy wearing the rain suit and raincoat is displayed for customer view.
Season: Most stores start their sales promotion of raincoats a month or week before the rainy season begins. Advertisements are aired on popular television channels and during programs. Raincoat companies target sports events primarily to advertise their raincoat brands.