Question

In: Accounting

Apple, Inc. has been riding high, and is consistently one of the largest corporations in the...

Apple, Inc. has been riding high, and is consistently one of the largest corporations in the world. Google is one of Apple’s primary competitors. One quick way to analyze Apple and Google can be accomplished by using DuPont Analysis (ROE = PM * AT * EM)1.

Complete the following:

Go to www.finance.yahoo.com and find the most current Income Statement and Balance Sheet for Apple.

Compute all 4 ratios for Apple for 2009 through 2011. Please use the Yahoo site so that numbers are consistent.

Compute the DuPont Ratio for Google for the most current year only. Take all numbers out at least 2 places past the decimal.

When you are done computing your ratios, write an essay sharing your analysis. Be sure to discuss all four ratios of the DuPont analysis in a time series as well as the cross-sectional comparison with Google. In the essay, do not focus on the numbers used to compute ratios but instead, show an ability to interpret the economic meaning of the computed ratios.

Solutions

Expert Solution

The ratios of Apple Inc and Google Inc shows differrent trends and their financial situations.

Profit margin ratio for apple increase year by year where as fore google it reduces.

Asset to turnover ratio fluctuates for apple at the same time it constantly increase for google.

euity multiplier fluctuates for apple at the same time it increase and then constant for google.

Return on equity ration increases constantly for apple, where as nearly to be constant for google.

Page set up is land scape mode for following -

ekkarill92 answered 2 years ago
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