Question

In this scenario you will decide how the best method for entering the local market for a small business venture. The business will be creating 3D real estate listings for realtors your local area. The industry standard for 3D listings is dominated by a company called Matteport. First research the company Matteport and the service it provides. Then research how many Matteport service providers serve the area that you are in. What is there price points? What services do they offer? How would you attack the local market to create your own Matteport business? What would you do to defend your market share once you established yourself?

Answer 1

Matteport is a real estate listing site with 3D technology for its consumers aid to help the consumers to identify a good estate or house they would want to choose from. Matteport has been characterized by a good funding authority to back up the 3D technology it supports. There are various services provided by Matteport which increases its value in the market, such as the facility to view the real estate in 3D technology which is a great boon for the consumers, as they can now have a real time experience of the facility. Moreover, Matteport also provides door to door service, as in, it will send the executives to our doors to escort us to the facility that we would want to visit. Further, it also provides a very easy communication process with the previous owners of the property of estate , and facilitates the payment methods with ease.

  A total of 2 Matteport service providers serve the area and their price points are almost similar. Their services include the door to door service availability of their agents to ensure hustle free communication to the site of the estate. Moreover, they provide 16*5 support , which eases the chance to communicate with them.

If we want to set up our own real estate 3D business, we must ensure that all the essential facilities should be set up first. Such as, we must look for a good financer, as a 3D business would require a good capital backup. We must also ensure that the 3D views created for the consumers should not be too complicated. They should be easily understandable, and the consumer should be able to read through the views. Moreover, we must ensure that we provide door to door agent service to ensure hustle free communication for the consumers to the estate locations. We must also provide 24*7 support, so that a consumer feels free to contact us anytime that he or she desires to. This will make our chances brighter. We must also have a very well built and decorated office with well-designed marketing plans to lure more and more consumers. To defend our market hare, we must ensure that we keep up with the services provided and ensure timely and proper execution of the services to the consumers. Another critical point her is the after sales service, It is the human nature to expect a good service from the service provider after he or she has bought a product, and in case they have any after sales queries or problems. We  must ensure that we provide an excellent after sales service, which will ensure that the value of our firm increases and we can sustain for a longer period of time in the market.