In: Statistics and Probability
The Consumer Reports customer satisfaction survey is based upon 148,599 visits to full service restaurant chains. Assume this data set is representative of the results reported. The variable restaurant “type” indicates whether the restaurant is an Italian restaurant or a seafood/steakhouse. Price indicates the average amount a person paid for dinner and drinks minus the tip. Score reflects overall customer satisfaction and a score of 80 can be interpreted as very satisfied. Assume alpha = 0.05 for all parts of this question. First, develop a dummy variable to indicate the restaurant’s “type”. Use a dummy variable code of ‘0’ to indicate an Italian restaurant and a ‘1’ to indicate a seafood/steakhouse. Develop a regression equation predicting the customer satisfaction score based upon both price and restaurant type. Which restaurant comes "closest" to being an "outlier" in a statistical sense based upon the regression model above?
Restaurant | Type | Price ($) | Score |
Bertucci's | Italian | 16 | 77 |
Black Angus Steakhouse | Seafood/Steakhouse | 24 | 79 |
Bonefish Grill | Seafood/Steakhouse | 26 | 85 |
Bravo! Cucina Italiana | Italian | 18 | 84 |
Buca di Beppo | Italian | 17 | 81 |
Bugaboo Creek Steak House | Seafood/Steakhouse | 18 | 77 |
Carrabba's Italian Grill | Italian | 23 | 86 |
Charlie Brown's Steakhouse | Seafood/Steakhouse | 17 | 75 |
Il Fornaio | Italian | 28 | 83 |
Joe's Crab Shack | Seafood/Steakhouse | 15 | 71 |
Johnny Carino's Italian | Italian | 17 | 81 |
Lone Star Steakhouse & Saloon | Seafood/Steakhouse | 17 | 76 |
LongHorn Steakhouse | Seafood/Steakhouse | 19 | 81 |
Maggiano's Little Italy | Italian | 22 | 83 |
McGrath's Fish House | Seafood/Steakhouse | 16 | 81 |
Olive Garden | Italian | 19 | 81 |
Outback Steakhouse | Seafood/Steakhouse | 20 | 80 |
Red Lobster | Seafood/Steakhouse | 18 | 78 |
Romano's Macaroni Grill | Italian | 18 | 82 |
The Old Spaghetti Factory | Italian | 12 | 79 |
Uno Chicago Grill | Italian | 16 | 76 |
Result:
Assume alpha = 0.05 for all parts of this question. First, develop a dummy variable to indicate the restaurant’s “type”. Use a dummy variable code of ‘0’ to indicate an Italian restaurant and a ‘1’ to indicate a seafood/steakhouse. Develop a regression equation predicting the customer satisfaction score based upon both price and restaurant type. Which restaurant comes "closest" to being an "outlier" in a statistical sense based upon the regression model above?
The estimated regression line is
Score = 67.405+0.573*price+3.038*type
Both variables price and type are significantly prediction the score. 52.6% variance in score is explained by the model.
The Studentized residual for Restaurant Joe's Crab Shack is -2.061. This restaurant comes closest" to being an outlier.
Excel Addon Megastat used.
Menu used: correlation/Regression ---- Regression Analysis.
Regression Analysis |
|||||||
R² |
0.526 |
||||||
Adjusted R² |
0.474 |
n |
21 |
||||
R |
0.725 |
k |
2 |
||||
Std. Error of Estimate |
2.642 |
Dep. Var. |
Score |
||||
Regression output |
confidence interval |
||||||
variables |
coefficients |
std. error |
t (df=18) |
p-value |
95% lower |
95% upper |
|
Intercept |
a = |
67.405 |
3.053 |
22.075 |
1.74E-14 |
60.990 |
73.820 |
Price ($) |
b1 = |
0.573 |
0.155 |
3.710 |
.0016 |
0.249 |
0.898 |
Type |
b2 = |
3.038 |
1.155 |
2.630 |
.0170 |
0.611 |
5.465 |
ANOVA table |
|||||||
Source |
SS |
df |
MS |
F |
p-value |
||
Regression |
139.577 |
2 |
69.789 |
10.00 |
.0012 |
||
Residual |
125.661 |
18 |
6.981 |
||||
Total |
265.238 |
20 |
Studentized |
|||||||||
Studentized |
Deleted |
||||||||
Observation |
Score |
Predicted |
Total = |
Residual |
+ Regression |
Leverage |
Residual |
Residual |
Cook's D |
1 |
77.0 |
79.6 |
-2.8 |
-2.6 |
-0.2 |
0.116 |
-1.054 |
-1.057 |
0.049 |
2 |
79.0 |
81.2 |
-0.8 |
-2.2 |
1.4 |
0.186 |
-0.909 |
-0.904 |
0.063 |
3 |
85.0 |
82.3 |
5.2 |
2.7 |
2.5 |
0.268 |
1.188 |
1.203 |
0.172 |
4 |
84.0 |
80.8 |
4.2 |
3.2 |
1.0 |
0.093 |
1.285 |
1.311 |
0.056 |
5 |
81.0 |
80.2 |
1.2 |
0.8 |
0.4 |
0.101 |
0.323 |
0.315 |
0.004 |
6 |
77.0 |
77.7 |
-2.8 |
-0.7 |
-2.1 |
0.103 |
-0.290 |
-0.283 |
0.003 |
7 |
86.0 |
83.6 |
6.2 |
2.4 |
3.8 |
0.153 |
0.974 |
0.973 |
0.057 |
8 |
75.0 |
77.2 |
-4.8 |
-2.2 |
-2.7 |
0.114 |
-0.866 |
-0.859 |
0.032 |
9 |
83.0 |
86.5 |
3.2 |
-3.5 |
6.7 |
0.385 |
-1.689 |
-1.789 |
0.596 |
10 |
71.0 |
76.0 |
-8.8 |
-5.0 |
-3.8 |
0.155 |
-2.061 |
-2.291 |
0.259 |
11 |
81.0 |
80.2 |
1.2 |
0.8 |
0.4 |
0.101 |
0.323 |
0.315 |
0.004 |
12 |
76.0 |
77.2 |
-3.8 |
-1.2 |
-2.7 |
0.114 |
-0.464 |
-0.453 |
0.009 |
13 |
81.0 |
78.3 |
1.2 |
2.7 |
-1.5 |
0.100 |
1.077 |
1.082 |
0.043 |
14 |
83.0 |
83.1 |
3.2 |
-0.1 |
3.2 |
0.128 |
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restaurant or a seafood/steakhouse. Price indicates the average
amount a person paid for dinner and drinks minus the tip. Score
reflects overall customer satisfaction and a score of 80 can be
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restaurant or a seafood/steakhouse. Price indicates the average
amount a person paid for dinner and drinks minus the tip. Score
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restaurant “type” indicates whether the restaurant is an Italian
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