Question

In: Economics

. Explain how advertising or promotional campaigns can impact on a firm’s profits if it is...

. Explain how advertising or promotional campaigns can impact on a firm’s profits if it is successful.

Solutions

Expert Solution

Ans. ADVERTISING

Advertising is the process of introducing a company's product to the audience and increasung the awareness regarding the features of product and abhot the comapany also so as to boost up thwe sales of the product.

Advertising can impact on a firm's profit if it is succesful in foloowing manner

1. large number of potential buyers can be reached out for the sales.

2. It helps in promotiopn of product

3. It helps in describing the charateristic of product more effectively.

4. A good advertising campaign can help shape the public perception of your business. For example, if you want to be known for low prices, fair dealings, a family friendly environment, having knowledgeable professionals or an elite experience, advertising can have a positive effect toward shaping your messaging to help meet those objectives.

5.advertising leads to expansion of the market for a particular pdoduct

6. advertising helps to fights competition in the market with other players.

7. advertising educted the consumers about the good quality of [product and its features.

8. It aims at establishing a direct link between the manufacturer and the consumer, thereby eliminating the marketing intermediaries.

9. Advertising provides and creates more employment opportunities for many talented people like painters, photographers, singers, cartoonists, musicians, models and people working in different advertising agencies


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