describe the role that celebrities have tended to play in advertising campaigns in the US.

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Answer -

Celebrity endorsement has been used to promote brands and products for several years. It continues to be one of the most powerful marketing techniques for these simple reasons.

marketing techniques and this quite simply because -

People aspire to be like celebrities
When people have faith in a celebrity, they subsequently have faith in brand
Celebrity endorsements make adverts more memorable

It’s a proven fact that People buy the brands they see their favorite celebrities using in movies and TV shows. Consumers are influenced by these branded exposures

Thus,

Celebrities must have to promote/advertise trusted things, good and reliable products.

Also they must have to check whether the product or things they will promote/advertise are not be injures to human health as well as nature health.

Also they have to advertise merits and demerits of the products during advertising it.

Thanking you........

orchestra answered 2 years ago

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describe the role that celebrities have tended to play in advertising campaigns in the US.

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