Question

In: Economics

In reference to Nintendo as a competitor in the game console category please answer the following...

In reference to Nintendo as a competitor in the game console category please answer the following quesitons:

What is the company strategy used today?

What is the companys business model?

What is the distinctive attribute of the company ?


Solutions

Expert Solution

  • Nintendo's company strategy is a straightforward Blue ocean strategy or to compete in a marker where there is no or very little competition, as it targets the non gamers.
  • Nintendo follows a very conservative business model wherein it attracts new game developers for updating its technologies. It is mostly concerned about cutting costs for customers and reducing its own game development costs.
  • A distinctive feature about Nintendo is that they just don't redevelop games just for the sake of it or because they have the means. They normally try to improve R&D for enhancing a game.

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