Question

Describe the “innovation environment” at Adobe systems during the time the Kick Box program was developed.

2. a. What are the most important elements of the kick box program?

b. How do they affect the participants’ abilities to learn about the ‘Intrapreneurship’ process and to launch new business concepts?

3. a. Should Adobe work to expand the reach of the Kickbox Program?

b.What re the benefits and potential risks of doing so?

c. How long should a program like this be continued?

4.       Should Adobe change the way in which it supports and sustains high potential business concepts identified by the Kick Box process ?

5.       How would you assess Adobe’s goals and ambitions for the Kick Box program overall?:

Answer 1

1.Describe the “innovation environment” at Adobe systems during the time the Kick Box program was developed.

The “innovation environment” at Adobe systems during the time the Kick Box program was developed was that the most of the employees that are very talented and skilled does not have good burecracy skill and do not know how to deal with the bureacracy of the organization to get the support that they want for their idea, so the adobe did a good job by developing the kick box program where the employees is being provided with a chocolate , $1000 and a notepad to write your idea, the offering of choice is strange but it help in cheering the employees which usually in making the employee cheerful and promote the innovation and idea generation. The employess can use the money for any purpose an they dont need to describe where they spent the money and this can be seen as the adobe is paying is indirectly paying the idea for the employees but this help the talent employee to get their idea the recoginisation it needs without dealing with the bureacracy of the corporate world.