Strategic management decisions covers both internal and external
environment and it has direct implications over organizations
objectives for short term or long terms. Some of the examples of
strategic management decisions are
- Diversification of business:- A leading online cab service
company Uber expanded their business to other segments such as food
delivery. This is an example of strategic management where the
organization realize the potential of growing business to different
segments rather than focussing on single sector. They have
effectively materialize their capability on technology and
operations for new business unit.
- Digital transformation in banking :- Traditional banking system
was more of human resource centric with more number of branches.
This model was not cost effective because of high running cost in
terms of facilities, human resources etc. The digital
transformation has helped many private banks to enhance their
service by cost reduction opportunities . Net banking, online
transaction etc reduce the human resources requirements and
utilising the reosurces for other core banking activities like
financial planning, forecasting , product and service designs
etc.This is another example of strategic decision which made
revolutionary change in the industry by use of technology in the
banking platforms and adding value to the cusotmers.