Define the health behavior constructs and their
interconnectedness
Behavioral sciences use
constructs such as conscientiousness,
intelligence, political power, self-esteem, and group culture, a
psychological construct is a label for a domain of
behaviors. ... A construct
derives its scientific value from the shared meaning it represents
for different people.
The Health Belief Model (HBM) was developed in the
1950's by social psychologists Hochbaum, Rosenstock and others, who
were working in the U.S. Public Health Service to explain the
failure of people participating in programs to prevent and detect
disease. Later, the model was extended by others to study people's
behavioral responses to health-related conditions.
Since this time, the Health Belief Model has evolved to address
public health concerns and has been applied to a broad range of
populations and health behaviors.
CONSTRUCT |
DEFINITION |
Perceived Susceptibility |
Belief about getting a disease or condition |
Perceived Severity |
Belief about the seriousness of the condition, or leaving it
untreated and its consequences |
Perceived Benefits |
Belief about the potential positive aspects of a health
action |
Perceived Barriers |
Belief about the potential negative aspects of a particular
health action |
Cues to Action |
Factors which trigger action |
Self-Efficacy |
Belief that one can achieve the behavior required to execute
the outcome |
- The HBM contains several constructs that are hypothesized to
predict why people engage in prevention, screening, and/or
controlling health conditions.
- Personal characteristics, such as age, gender, and ethnicity
modify individual perceptions, such as perceived susceptibility,
severity, self-efficacy, and benefits & barriers.
- Perceived susceptibility and severity of a health condition
together, have been labeled as "perceived threat."
- Perceived benefits help reduce perceived threat about a health
behavior. Perceived barriers impede health behaviors. Benefits
minus barriers support health behavior change.
- Self-Efficacy influences perceived threat (perceived
susceptibility and severity) and perceived benefits minus perceived
barriers, which support initiation of health behavior change.
- Cues in the environment trigger action and act on individual
perceptions, such as perceived benefits, and perceived
susceptibility.
Integrated Behavioral Model
Constructs
- Intention or decision to perform the behavior
- Definition(s):
- An indication of an individual's readiness or decision to
perform the behavior
- The most important predictor a desired behavior will actually
occur
- A function of attitudes toward a behavior and perceived norms
and personal agency toward that behavior
- Similar to intention in TRA / TPB
(The Theory of Reasoned Action (TRA) and Theory
of Planned Behavior (TPB) were created earlier
than the Integrated Behavioral Model (IBM) (Guo,
2007).Similar to TRA/TPB, the
most important determinant is motivation/intention. Without
motivation/intention, an individual is less likely to carry out a
behavior.)
- Attitude, Experiential Attitude, Instrumental Attitude
- Definition(s)
- Attitude refers to an individual's overall perception of
favorableness or un-favorableness towards a behavior comprised of
affective and cognitive dimensions
- Experiential attitude (or affect) is the individual's emotional
response to the idea of performing the behavior
- Instrumental attitude (or cognitive) is determined by beliefs
about outcomes of behavior
- Perceived norm, Injunctive norm, Descriptive norm
- Definition(s)
- Perceived norm refers to the social pressure one feels to
perform or not perform a particular behavior
- Injunctive norm (similar to subjective norm) refers to
normative beliefs about what others think one should do and
motivation to comply
- Descriptive norm refers to perceptions about what others in
one's social or personal networks are doing. Meant to capture
situations where there is strong social identity
- Personal agency, Perceived control, Self-efficacy
- Definition(s)
- Personal agency refers to individual's capability to originate
and direct actions for given purposes.
- Self-efficacy is an individual's belief in his/her
effectiveness in performing specific tasks as well as by their
actual skill
- Perceived control is an individual's perceived amount of
control over behavioral performance. It is determined by control
beliefs (an individual's perception of the degree to which various
environmental factors make it easy or difficult to perform a
behavior)
Similarities in constructs across TRA / TPB,
IBM
TRA / TPB |
IBM |
Intention to perform a behavior |
Intention or decision to perform a behavior |
Attitude
- Evaluation of behavioral outcomes |
Attitude
- Instrumental attitude |
Subjective norm |
Injunctive norm |
Perceived control
- Control beliefs |
Perceived control
- Control beliefs |