Question

the effect of social networking on entrepreneurial marketing.

Answer 1

Effects of social networking on entrepreneurial marketing

Social networking and internet has become an indispensable part of our daily lives. The intensity of using social media has become a part and parcel of every individual in his routine. Social media is used in business in many ways. Social media has its own effects on entrepreneurial marketing. The following are some if the arenas where it can be applied in business marketing

1. Any kind of social media has innumerable users who are always active . So business will have a wide reach.

2. Social media is accepted as a standard medium for any kind of transactions between the company and the customer.

3. Word spread through social media is reaches very fast and is gladly accepted and believed by all.

4. New and young entrepreneurs utilise social media to start business and share their business ideas.

5. Social media ensures a long time relationship between the customers and entrepreneurs.

6. Sale can be done online without expecting any intermediaries.

7. Feedback from customers is warmly welcomed and changes can be done accordingly.

Use of social media for entrepreneurs will give them a sense of confidence from the initial stage. It will give him a choice to grow ,make change and survive. It is also an opportunity for the businessman to expand his business from domestic to global markets.