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In: Operations Management

Why would UnderArmour want to be sure that consumers can clearly see different models ( about...

Why would UnderArmour want to be sure that consumers can clearly see different models ( about 200 words)

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Why would UnderArmour want to be sure that consumers can clearly see different models?

Under Armor, customers can see different versions so that they can be connected to all their products. Under Armor has been able to produce various versions and items for any consumer audience, from women to men to basketball to football. It's important to be straightforward and succinct with all of their models under armour. Under Armour, their mission statement "making all the athletes stronger" has been really ingrained. A customer would have more faith in a brand if they understood that a product actually aimed to enhance their physical health and offer better service.

Consumers who use Under Armor as an motivation typically believe that their company helps up-and-coming athletes become the best they can because of their wearing Under Armor clothing. All the products which a consumer uses make them more inspired and unbeatable. Under Steel, they have made sure they are a business that stands for grandeur. We have proven that they would get more visual fluency on the website and everywhere else by promising a customer of what they stand for and what kind of business they are. Generally, Under Armour has been able to achieve popularity in the sports community as it has proved to be modern, committed and creative.

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