Question

In: Operations Management

Pop Design Inc. changes the way it markets its products. It also makes changes in the...

Pop Design Inc. changes the way it markets its products. It also makes changes in the designs of its store layouts citing generational differences as the reason. Pop Design is responding to:

Multiple Choice

  • A. Internal changes

  • B. High labor costs

  • C. Demographic characteristics

  • D. Technological advancements

  • E. Organizational culture

Solutions

Expert Solution

Pop Design Inc. changes the way it markets its products. It also makes changes in the designs of its store layouts citing generational differences as the reason. Pop Design is responding to:

✓ C. Demographic characteristics.

(Generational differences can bring greater Demand to make various transformations, for better serving the needs of the people of various generations. Thus, when a firm needs to market Various products to the multiple generation customers, the firm must be proactive to bring necessary changes and to improve all the areas (layouts/designs). Thus, demographic characteristics is the right option.

Internal changes are driven from the management and from within the firm.

High labour costs would not change layout design. It increases the costs.

Technological advancements are implemented to enhance operations and supply management.

Organisational culture influence the working patterns and behaviour of the members.)

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