Question

During this course, you will learn to develop all the essential elements of a Business Plan, it can either be an existing company on the NASDAQ exchange which is the "American stock exchange, which is located at One Liberty Plaza in New York City known as the New York Stock Exchange" or "a company that you would like to start one day". Some of your plans will be hypothetical, as access to certain information in the company is restricted, but you can focus on the actual existing customers and products or services the company offers to the public. If you are developing your own company it will be made up so just answer the questions that are being asked.

Student Instructions:

1. Complete these sections of the Business Plan.
2. Consider it a research assignment.
3. You are not to leave the question you need to answer in the Business Plan. Make sure to answer them in paragraph form.

Answer 1

Business Plan:- Business plan is a formal written document which is used by company to describe its business goals, the strategies to achieve those business goals in a particular time frame. Business pla gives you a step by step process to achieve any objective. It contains brief about the product, its production, distribution and customers, it even highlights company growth , financial or market highlights.

Now considering a company that I would like to start one day, lets see business plan steps for that company:

1. Research: Research is the best option to understand and analyze the product required in the market, who are the users of those product, whether the product will stand out in market competition etc. Research is done to analyze whether the product is unique enough to stay in the stiff competition of market. With research we will come to know who are the potential customers.
2. Determine the Objective of plan: Business plan provides a road map to an entrepreneur or a CEO with a huge company to work towards a particular goal and to achieve that goal within a limited time. Without a pre defined objective a business plan is failure.
3. Create a Company profile: Create a precise company profile which includes company history, product details, target customers, resources and methods to handle customer problems.Comapny profile can be shown in company's website.
4. Document all aspects of business: The company should have every aspects present in documents because investors want to know everything about the company before investing.So document should caontain everything from cash flow, expenses, and industry projections.
5. Strategic Marketing Plan : A business plan should contain a proper marketing plan which includes launching of a new product, promotional activities, bossting sales in particular country or region, cross selling,product delivery/distribution and customer relationship.
6. Make it adaptable to the audience: Whenever a business plan is made kepp it adaptable so that it can be altered as per the future projections, investors and customers demand.
7. Explain why you care: You should be genuine enough to explain your investors, cutomers or other market audience why someone should do business with you. If it is a customer build customer loyalty by provideing them the best quality at reasobale price and discounts.

NASDAQ

NASDAQ is an acronym for the National Association of Securities Dealers Automated Quotations

It is an American stock exchange loacted at One Liberty Plaza in New York City. NASDAQ is ranked second on the list of stock exchanges by market capitalization of shares traded behind only the New York Stock Exchange. 4,000 companies are listed under NASDAQ with a cobined market capitalization of more than $15trillion.