Question

How does operations enhance a small company’s competitiveness.

Discuss the nature of the operations process for both products and services.

Discuss how quality affects a business that sells products as well as a business that sells services. What type of service do you expect from a company that sells a product?

Answer 1

1. Operations enhance competitiveness of any company whether it's small or big.

In a small company both employees and owners should understand how the business works and how various processes impact day-to-day tasks.

The better operations are handled better would be customer service. If customer is happy with your service he will become your advocate directly leading to increase in revenue.

If customers are happy, you will get an edge over your competitors.

2. Service companies can divide their operations into two key buckets: client-facing and business related.

They can then work upon the day to day issues faced by customers and then solve them.

Also keep checking customer feedback and queries posted.

You don’t have to reinvent the assembly line if your business makes products, but you should take a good look at how you purchase, store, make, and ship your merchandise.

You just need to fine tune these processes and check if you can improve.

3. If you sell a product there are chances that there will be multiple variety of products. If a customer doesn't like the quality he is certainly not going to buy back from you.

If he likes the quality he will not only buy back from you but also will become your advocate and promote them.

In services, customer needs to renew them after a period of time. If he doesn't like your quality he will move to some other vendor.

4. They should provide -

A) After sales service

B) Customer service whenever needed

C) Training about the product

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