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In: Operations Management

mcdonalds has been very successful in its international expansion. in some ways it has remaind very "american" in everything it does

mcdonalds has been very successful in its international expansion. in some ways it has remaind very "american" in everything it does. people around the workd want an american experience when they go to mcdonalds. however, the company knows the importance of service culture and for this reason, service culture is an important part of mcdonalds business model. analyze how the exisrence of service culture must have contributed to the success of mcdonalds

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Expert Solution

Mc Donald's corp is the largest and most popular food service provider that has more than 30 thousand restaurants in around 120 countries. One of the main factors behind the success of McDonald's is its focus on service culture and unmatched customer service.

The corporate strategy of Mcdonald's is to provide the right products in a right way to their customers and the community which they serve. Mcdonald's has a very strong service culture and regulation to deliver it. It proves its consumer's unique and high level of cleanliness, service, and value. They have a well trained team that works together to provide best customer service to their customers.

The main elements of McDonald's service culture are as follows:

  • Very quick customer service.
  • No or very little error repetition.
  • Decision making is comparatively simple.
  • McDonald's facilities are very clean and well maintained.
  • Skilled teams and teamwork are present for specific work.
  • Their standards are mainly based on three things, cleanliness, quality, and value.

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