Question

Critically evaluate DeBeers and its vision, value and ethics and its capability to successfully innovate. What is the current position in respect of their corporate social responsibility initiatives and are there any further actions that might be necessary for DeBeers to fulfill its corporate sustainability initiatives? Justify your position taken and provide supporting evidence from a range of external sources, including those of the company to support your academic argument. (Minimum 2000 words)

Answer 1

Debeers is worlds leading company envisioned to create worlds onely and finest diamonds ever with company having expertise in mining and exploration and marketing of diamond.

Its core conepetency is low cost tech enabled mining across its 4 mines in Botswana, Canada, and Southafrica and Namibia. Its establishnent since 1888 and expertise across entire value chain and Sux Sigma, TQM, Kaizen practices coupled with series of vertical integration cases makes it robust and safest diamond making company across world.

CSR initiatives and ethical practices are limelight of the organisation wherein it launched Diamond Route 2002 which serves to care and conserve birds and animals and endangered species and is committed to comply all environmental norms for mining and extraction.

The diamonds are well complied with forever mark symbol which are certification governed by diamond experts where all protocols are met.

It also complies with UK Slavery Act, Sarbanes Oxley Audit and various causes like Girl empowerment through programs like ' Standing with Women and Girls' where workforce is 50 percent.

The company is known to protect wildlife and comply varuous ecosystem laws and is committed to do so evenmore in future as per latest financial reports of 2017 and articles publushed in leading organisations like 3blMedia and CSRhub.