In: Operations Management
Write a business plan for a child home daycare provider business including:
1. Executive Summary:
A. The Grab - Lead with the most compelling statement of why you have a really big idea. This sets the tone for the rest of the executive summary
B. Product/Service Offer - What specifically are you offering to whom?
C. Market Opportunity - Provides a basic Industry Analysis - size, growth and dynamics— how many customers &/or companies
D. Your Competitive Advantage - Understand what your real, sustainable competitive advantage is, and state clearly what it is.
E. Revenue Model – Estimate what revenue (sales), in dollars, your business will generate for your 1st year of business and 2 nd year and 3rd year.
2. Product or Service
Write 1-2 paragraphs that describe your what your company sells.
3. Market analysis You are to clearly describe your target market for your product or service, that is, clearly describe who your customers are.
4. Analysis of competition
– Top 2 companies in this Industry An analysis that in the writing demonstrates that you have a clear understanding of your competition.
5. Promotional Campaign Plan
Provide a detailed plan for how you are going to promote the opening “day” for your business. State in this section the date when that “opening day” will be.
6. Mission Statement
Use the information provided in CH 7 to write a mission statement for your business that is no longer than 2 sentences in length.
7. Three-year goals for your business
State 2 specific and measurable goals for year 1; 2 specific and measurable goals for year 2; and 2 specific and measurable goals for year 3 that your business will focus on and accomplish.
Write a business plan for a child daycare provider business including:
Executive Summary:
The Grab - Lead with the most compelling statement of why you have a really big idea. This sets the tone for the rest of the executive summary
Product/Service Offer - What specifically are you offering to whom?
Market Opportunity - Provides a basic Industry Analysis - size, growth and dynamics— how many customers &/or companies
Your Competitive Advantage - Understand what your real, sustainable competitive advantage is, and state clearly what it is.
Revenue Model – Estimate what revenue (sales), in dollars, your business will generate for your 1st year of business and 2 nd year and 3rd year.
Product or Service
Write 1-2 paragraphs that describe your what your company sells.
Market analysis You are to clearly describe your target market for your product or service, that is, clearly describe who your customers are.
Analysis of competition
– Top 2 companies in this Industry An analysis that in the writing demonstrates that you have a clear understanding of your competition.
Promotional Campaign Plan
Provide a detailed plan for how you are going to promote the opening “day” for your business. State in this section the date when that “opening day” will be.
Mission Statement
Use the information provided in CH 7 to write a mission statement for your business that is no longer than 2 sentences in length.
Three-year goals for your business
State 2 specific and measurable goals for year 1; 2 specific and measurable goals for year 2; and 2 specific and measurable goals for year 3 that your business will focus on and accomplish.
Appendix
8. Appendix
Introduction
No body can replace parents love but we are the next best care
taker
With today’s hectic lifestyles, time-saving products are
increasingly in demand. One of the most obvious examples is Child
day care.
Every parent wants there child to be taken care well while they are
engaged in there work place or any other commitments.
Our center have a commitment to provide safe and nurturing
environment for the kids which supports all round development and
growth.
Mission
Our mission is our commitment towards quality child care along with complementing aspects of self-reliance, peer interaction, and individual growth. In this process, we create a solid foundation that will exceed the parents’ expectations in every sense by providing ambiance for every sensory perception. The atmosphere and food will please the children taste and health. The employees will be trained for exceptional customer service and will be empowered to make decisions based on child needs
Goals and Strategies
Short term goal:
Use the quality of our service and advertising to capture the
target market.
Ensure customer satisfaction and build a repeat-customer
base.
Improve our position in the local market and strengthen our
brand.
It also allows us to interact with parents on a daily basis.
Long-term goal:
Expand the business to other locations and include education.
Opening Multiple centers across the city with standardised service
.
market summary
My target market will be to anyone who has kids and where both
the parents are working
The kids age group will be 6months to 7years
The people of are mostly well off who are willing to pay enough for
good services.
Increasing market for day care as more and more parents are open to
take the facility of day care
Competition
Direct completion will come from other day care centers which are present at multiple locations in the city and has a decent recognition in the market.
Marketing startegy
Online Advertising.Radio & Newspaper
Advertise.Posters.Yellow Pages.
Affiliation.manpower startegy
Professionally trained staff for child care
Nutritionist
Health care specialist
Teacher
Extra activities staff
Pricing and costing
When you operate a daycare, your profits will vary depending on
the price you charge per ward and the number of centers that you
open and your operating costs.'According to 2016 Care.com member
data, the average cost of center-based day care for infants is
about $10,468 per year, but prices can range from $6,605 to $20,209
a year. Similarly, the average cost of center-based day care for
toddlers is about $9,733, but prices can range from $8,043 to
$18,815 a year.This would include you fixed and variable cost.Your
fixed costs are those that remain the same regardless of the number
of kids, such as property costs.And variables are those which
increase or deacrease with the number of child or with the
expansion of the center. The general cost that are incurred
are:
Cost of the premises
Cost of staff
Cost of food
Additional costs that you incur for each child to enrolls in your
daycare and in some cases insurance.
Financial assumptions
Area required 1500 sq ft
Rent
Furniture
Misc expenditure
Salary