Question

In: Operations Management

Select an e-commerce company that has participated in an incubator program such as Y-Combinator, TechStars, DreamIt...

Select an e-commerce company that has participated in an incubator program such as Y-Combinator, TechStars, DreamIt Ventures, Capital Factory, Gust.com or another of your choosing, and write a short report on its business model and the amount and sources of capital it has raised thus far. Include your views on the company’s future prospects for success.

Solutions

Expert Solution

AMAZON e-Commerce Company: Amazon is one of the leading companies in e-commerce business industry. Its the current leading ecommerce business pioneer in the world. The biggest online retailer store in the world provides almost all products and groceries are made available to every customer through Amazon website. There are so many online books are available in online book store of Amazon and can watch all kinds of movies with newly introduced Amazon prime. It made human life easy and access the world wide available products simple by Amazon web. The company has participated in incubator programs by helping other companies in terms of sharing innovative ideas, trainings and support from Amazon

Business Model:  Amazon business models are different compared with other companies. There are so many strategies and models for revenue generation. Everyone who is able to access internet can access all Amazon services .The planning and implementation of Amazon strategies are well designed and well maintained in order to generate the revenue from multiple sources. The Amazon business models that generates amount and source of capital are

  1. Online store
  2. Amazon books
  3. Amazon music and videos
  4. Amazon gamming
  5. Amazon Prime etc,
  • Amazon online store with Amazon store there is huge access to the products and services that can be purchased through Amazon website. The biggest and best online store in the world for almost provides all kinds of products.
  • Amazon books provide sales of different types of books through which huge revenue are generated to the company. There are e-book facility is available through Kindle an innovative of Amazon.
  • Marketplace for Amazon generated revenue from sellers by collecting the commissions
  • Amazon also has videos and access to music through its website. Where we can watch videos and listen to music through internet movie database(IMDB)
  • Gaming zone in Amazon is also an innovator thought through digital game store
  • Amazon prime is also one of the best methods of attracting customers and delivering valued services through prime membership.

Amazon participated in so many incubator programs to help the industries to grow, by providing the training, support and developing innovative products and services. In that one of the products is Kindle where every information made easy access to books, articles, news can be accessed through offline.

Amazon developed new techniques to accelerate the success by launch the products and services faster ,get discovered by the market in very less time, developing the own brands and supports to go to global markets.

View's on Company's future prospects for success: As an e-commerce company its services like digital online shop, books are never lasting .The day by day innovative products and services of Amazon are the future prospects of success. Amazon is best for its new technologies implementation like cloud computing, digital marketing etc,. always keeps the company's future success and will be the number one company. There are so many strategies and implementations that are followed by Amazon for future goal. Its future plans and strategies always lead to great success as an online ecommerce company.


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