Question

In: Economics

You are the CEO of a company in mobile game development industry, having a market share...


You are the CEO of a company in mobile game development industry, having a market share of 26% and being the leader. As a result of your success in domestic market, the company prospered and you want to enter the foreign markets to USA and Europe, so you have to adopt your strategy according to new conditions. Explain how you would design and implement your new strategy in relation with the following questions.



Make the SWOT analysis of your company. And, tell how would you shape and implement the organization culture?

I need an answer asap. no handwriting please.

Solutions

Expert Solution

SWOT ANALYSIS MEANS

swot analysis means that when a company analyse its internal strength of the organization , weaknesses of the organization ,external opportunities , and threats for the company ...,

Strength : The organization is the leading brand in the mobile gaming industry which is a outstanding strength as the mobile gaming industry which the leading industry among many industries because in upcoming days the industry is on boom because there is no life existence without mobile phones the mobile phones are becoming integral part of humans ' life.

Weakness : Increasing awareness regarding the harmful ness of the technology of mobile phones such as through radiations and harmful waves and it will increase the less usage of the mobile phones which seems to let the less use of the mobile phone gaming apps so it can be seen as the weakness for the company .

Opportunity : Obviously the international trade is very good opportunity for the company and can increase their business through adds in the gaming app because when the app launched in the world and definetly there will be more downloads of the apps , and hence the company can earn by the adds if the app is free in the market because more downloads means more views means more business

Threat : The threat for the company would be that it is the company having largest stake such as 26%  in the mobile gaming app industry so if it is going to the internationally so may it will not lost its current largest stake in the sake of to be aunched in the international market


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