Question

to get a feel for the importance of media literacy on the part of business communicators, make a list of all the information technology (devices, media platforms, and applications) that you've used over the last two years.what kind of knowledge is required to be able to use each of the used Technologies well?

Answer 1

In today's time the role of technology cannot be neglected for the success of any company or institution. Given the efficient role of the people working for any business, technology , knowledge , good and efficient labour force, market for business , are some of the important factors determining the success. It must be noted , although the mechanism and functioning part of business is very important, but what builds its market value is the role of media and marketing. It is observed that the biggest and largest business invest a great deal on the marketing value of the business which is possible only with a great knowledge plateform of media.

Media literacy provides not only plateform for the selling of business , but along with this , media literacy can lead to a reduced cost , given the budget and maximum efficiency, which is all in all the whole point of marketing.

In the last two years , the involvement of media , even in a common person's life has increased drastically with technology growing exponentially and internet getting cheaper. Some of the plateforms like instagram , online video plateforms and Facebook have provided not just entertainment plateforms but also palteforms for business and showcasing talent with the whole world. This knowledge and access of the media is very good example of how media Literacy can provide with a plateform to earn , and set up a business . Other such plateforms are media like tiktok providing employment through fashion and entertainment. This list of such plateforms and media's is growing everyday because the consumers are high. Business are built online with help of media literacy and that too with greater access and low cost.