Question

There are five promotional tools; present three key reasons why these promotional tools are important for consumers. You may want to link this question with concepts of marketing. Please describe elaborately with examples

Answer 1

Promotional and marketing strategies are really important for any organization to operate and compete with their competitors. It is an active process that helps in the flourishing of a company and needs to be scrutinized as the company's results are very much dependent on it. It acts as the voice of the company that helps in putting up the advantages associated with your product and brand's messages in front of customers so that they can make their buying decisions.

Three key reasons why these promotional tools are important for consumers:

1. Increases brand awareness
2. Provides appropriate Infos
3. Increases Customer Traffic

With the help of promotional tools information is spread across the regions about the company and the brand which helps in increase of brand awareness.

Having an appropriate plan or strategy will help in the identification of the segment to target and value proposition will be done according to the demand of that segment. It also helps in the marketing of the products and services being provided by the company to the customers.

The more you promote the more people get aware of the brand which attracts them and we can see a rise in footfall or customer traffic for our products. Free sample distribution can also be done to attract consumers.