Question

In: Operations Management

This exercise can improve your understanding of various strategies by giving you experience classifying strategies. This...

This exercise can improve your understanding of various strategies by giving you experience classifying strategies. This skill will help you use the strategy-formulation tools presente later. Consider the following 12 (actual or possible) year - 2005 strategies by various firms.

The wholesale retailer, Big Lots, expands into Mexico

The food manufacturer, Campbell Soup, begins massive tomato farming operations.

Delta Air Lines acquires an ocean cruise lines company

The specialty retailer, Gap, enters the radio broadcasting business.

The online auction company, eBay, acquires an online auction firm in Russia

The food giant, McDonald's, closes 100 restaurants and lays off 2,000 employees.

General Electric sells its NBC Broadcasting division

Hilton Hotels acquires a large furniture manufacturer

Ford Motor Company acquires its automobile manufacturer

The appliance maker, Maytag, introduces a wireless refrigerator

The drug firm, Eli Lilly , doubles its number of salespersons

The sports firm, Nike, enters the boat manufacturing business.

Expert Solution

1. The wholesale retailer, Big Lots, expands into Mexico - Market Development

2. The food manufacturer, Campbell Soup, begins massive tomato farming operations - Vertical Integration

3. Delta Air Lines acquires an ocean cruise lines company - Diversification

4. The specialty retailer, Gap, enters the radio broadcasting business - Diversification

5. The online auction company, eBay, acquires an online auction firm in Russia - Horizontal Integration

6. The food giant, McDonald's, closes 100 restaurants and lays off 2,000 employees - Retrenchment

7. General Electric sells its NBC Broadcasting division - Divestiture

8. Hilton Hotels acquires a large furniture manufacturer - Vertical Integration

9. Ford Motor Company acquires its automobile manufacturer - Vertical Integration

10. The appliance maker, Maytag, introduces a wireless refrigerator - Product Development

11. The drug firm, Eli Lilly , doubles its number of salespersons - Product Development

12. The sports firm, Nike, enters the boat manufacturing business - Diversification

keosha answered 8 months ago

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