Question

A press conference is an important presentation of information that requires you to anticipate

questions and prepare possible responses. Your role as spokesperson is to write and present a

prepared statement, and prepare responses to no less than five questions you may be

expecting from the media.

Scenario:

Fast Food Restaurants, Inc.

A customer reported finding a severed human fingertip in soup purchased from Fast Food

Restaurants, Inc. The soup and sandwich package was purchased at a Fast Food Restaurant as a

take-out order. Your company has several quality controls in place to prevent accidents like

this. Local law enforcement is investigating. The customer has taken pictures and posted them

all over the Web, and made both libelous and slanderous comments against your company in

media interviews and blogs. The customer has never been an employee of Fast Food

Restaurants or its affiliates. You represent Fast Food Restaurants, Inc.

Answer 1

Our main priority is providing quality and hygienic food. But this incident has actully degraded our image. But I know that this cann't be done in our restaurant since we are working for so many years and have our own brand image. We have several quality checks and our food first go through many quality standard tests then only we serve the food to our customers. You can check our food quality and our place of making the food also. If we would do this we would definitely have left some clues of it. And there are many customers out there who have not yet complained anything about this. This may be the carelessness of any of the employee of which we are also investigating. And I myself on the personal basis will do investigate this case and let you know if it has really happened or there is some conspiracy being played. And I would deeply appologize the customer who has found it I am so sorry for this.