Company spokespeople are often heard to say, "We have to be in that market". What is...

Company spokespeople are often heard to say, "We have to be in that market". What is a likely explanation for this statement if the market is (a) China; (b) Germany; (c) Brazil; (d) Japan; (e) the United States? I’m 350 words, Give examples of products or services.

Expert Solution

Chinese market is very prospering. It is on the verge of becoming a global superpower. China is considered as the champion of globalization. This has been facilitated by its propensity to be creative and innovate. Chinese market embraces any company that wants to enter its business arena. The success of Coca Cola in China is a great example.

The market conditions of German market are very bright. Germany has the largest market of buyers in Europe. Any company, having a competitive edge over its customers and technological advancement will surely rise in this market. Banks like SBI and HSBC have flourished in the German markets.

Brazil ranks eighth in FDI. Many countries have been investing in the Brazilian market. Brazil is also one of the emerging economies. Expanding business in the Brazilian market can be very favorable as the entry barriers are also quite low. Coca Cola has done pretty well in Brazilian market as well.

Japan’s consumer economy is pretty large and inviting. GDP growth of the country has always been an upward slope. Japan’s citizens are prone to buying niche products. Any company with niche segmenting can do very well in Japan.

Dell is a great example of working well in Japanese market.

USA has continued to be the world superpower from quite long. The US market is very favorable to newcomers. Even the citizens of America have been welcoming to try new products and services. Companies like Infosys and Cognizant have established their foundation in the US market.

keosha answered 1 year ago

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Company spokespeople are often heard to say, "We have to be in that market". What is...

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