In: Psychology
1 way U. S campaign and elections make the nation more democratic-
Since a political campaign aims at influencing the decision making process of the general public, on a large scale it gives a 360 degree view to the voter about the candidate ,the agenda and also gives a perview of how this political party will boost the democracy and handle conflict in the country and make policies for the future.
Only because of the campaign the voter becomes powerful and insightful enough to take a decision and thus boost the democracy of United state.
-One way U.S campaign and elections hinder democracy:
During a campaign the candidates invest money to persuade voters .During this period candidate use various gimmicks which also include digital marketing.
The financial weight which an election campaign imposes on the economy is a threat to the democracy of the country also the voters can be influenced by making false promises and not giving a rather clear picture which can at time mislead the voters
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