In: Operations Management
How critical has e-commerce and internet technologies be for international management? What do you think of the many barriers to international e-commerce? What do you think of the cross-cultural differences in terms of how web pages are designed/constructed?
Internet and e-commerce most influencing Technology at current
state that is driving a change in international management.
Consistent availability of Internet and e-commerce has increased
the reach of a specific Company to extended market capabilities.
These Technologies have enabled companies to expand their
businesses across the globe as well as to provide services on the
basis of best available opportunities in the operating
environment.
Implementing a cross cultural approach of implementation of for the
international environment require proper understanding of the
culture as well as the language used in specific location for
designing a website. Most of the international websites have
designed according to the domain name registered on the specific
country. Used language and currency is also changed as per the
required country where availability of currency conversion is also
available undefined
For an example, eBay implements their own structure of domain names
for implementing their website across different parts of the globe
as well as provide proper conversion rate and also implements a
separate logistics structure to provide services in the respective
environment of operation. This type of cultural differences
requires the website or international business to understanding the
market environment of the specific place for increasing the
adaptability as well as provide adequate level of support to the
operations in International Management.
Using all of these approaches, the pages are constructed to
influence people where usually the keypad use are focused on the
homepage which directly increases the buyer to buy products from
International organisations.