Question
In: Operations Management
FunTime Inc., is an American toy manufacturing firm, with its headquarters in New York. The firm...
FunTime Inc., is an American toy manufacturing firm, with its headquarters in New York. The firm specializes in manufacturing educational toys for children. The table given below shows the educational toys market segment performance for FunTime Inc.
|
Market Application |
Educational Toys Segment Performance (millions) |
|
Market Demand (units) |
200 |
|
Market Share |
25% |
|
Unit Volume |
50 |
|
Average Net Price per Unit |
$10.00 |
|
Sales Revenues |
$500 |
|
Percent Margin |
40% |
|
Gross Profit |
$200 |
|
Marketing & Sales Expenses (% sales) |
25% |
|
Marketing & Sales Expenses |
$125 |
Q1: What is the net marketing contribution of FunTime Inc.? [Start your answer with the score; for full credit, show your calculations]
Q2: What is the marketing ROI for FunTime Inc? [Start your answer with the score; for full credit, show your calculations]
Q2: What is the marketing ROS for FunTime Inc.? [Start your answer with the score; for full credit, show your calculations]
Solutions
keosha answered 11 months agoRelated Solutions
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