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In: Operations Management

Why has retail medicine become popular with consumers? How can health care managers and organizations leverage...

Why has retail medicine become popular with consumers? How can health care managers and organizations leverage retail medicine concepts to enhance current service delivery practices in non- retail environments?

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Answer:-

The retail medicine have become popular with the consumers due to ease of accessibility, impatience and convenience.

Most of the modern human population prefer convenience and ease of access. This explains why the retail medicine sector is thriving in many countries globally. This is because, through the retail outlets or commonly referred to over the counter, the consumers can easily get the drugs or certain types of medicine. The consumers or healthcare seekers have no time to go to the hospital and line up with massive crowds to get certain drugs.

The health care organizations and managers can leverage retail medicine by improving efficiency, accessibility and opening more healthcare outlets to reduce concepts to enhance on current service delivery which favors the retail environment. This is because it is only the non- retail environments which includes hospital and test centers that are certified to give the best medical attention and advise on the drug users or healthcare seekers. In the hospitals the tests are done to guarantee the disease you are suffering from before drugs or treatment is administered.

There is greater risk since some of the retail medicine are not run by qualified medics and thus the need for more investment and responsiveness in the healthcare facilities to counter the current risk exposed by the retail medicine popularity.


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