Question

In: Statistics and Probability

Conjoint Analysis Imagine we are evaluating three hotels and have identified a conjoint model with three...

Conjoint Analysis

Imagine we are evaluating three hotels and have identified a conjoint model with three attributes. Two of the attributes (food and beach) have three levels, and the third, amusement, has two levels (see Table 1). We create a self-administered questionnaire. Four respondents are each asked to rate 18 packages (hotels) of attributes on a scale from 0 to 10. For example, a package/hotel might be : “A hotel with food featuring snacks, a beach with sand and boats, and no amusements.” The respondents responses are recorded in the Excel file “2_conjoint_hotels.xlsx” Google sheets version here (can be easily imported to excel): https://docs.google.com/spreadsheets/d/17tZ2xqS7KswhO9CgnUAgv-mKqPj63GwxaiHP2dhj7YU/edit?usp=sharing

Attributes Level 1 Level 2 Level 3
Food Fine dining Fast Food Snacks
Beach Sand and Boats Sand Pebbles
Amusement Games room None

Write out your regression model. For each respondent, run the conjoint analysis and report the part-worths.

.

Solutions

Expert Solution


Related Solutions

In Nonlinear regression analysis, if we have a data set and if we need to model...
In Nonlinear regression analysis, if we have a data set and if we need to model nonlinear, once we enter the data either in R or SPSS software we observe the results, but we cannot see the exact equation as we can write for linear regression.as an example if we want to see the relationship between Sales the response variable and the advertising budget for TV media and News paper we have to independent variables,once the data we entered how...
Identify the three aspects of restorative justice.   How can we improve the aspects you have identified?
Identify the three aspects of restorative justice.   How can we improve the aspects you have identified?
We are going over ANOVAs and a question was raised "Let's imagine that we have a...
We are going over ANOVAs and a question was raised "Let's imagine that we have a research design looking at age of student (traditional versus non-traditional) and mode of learning (campus or online). What would the interaction be? What are the main effects?"
What are the three levels-of-analysis that are employed in psychological research according to the textbook? Imagine...
What are the three levels-of-analysis that are employed in psychological research according to the textbook? Imagine we are interested in stuttering (kekelemek) behavior. How can we apply the levels-of-analysis approach to the study of stuttering? That is, how can stuttering be examined at the three levels of interest? Please provide concrete examples in the form of informed speculations.
We have identified a number of processes underlying women’s decision to enter and remain in the...
We have identified a number of processes underlying women’s decision to enter and remain in the paid labour force. In your opinion, what were the three most compelling issues pushing pulling, and facilitating women’s entry to the paid labour force? Explain why.
We have identified a soil type as a fine soil in a project. Explain the additional...
We have identified a soil type as a fine soil in a project. Explain the additional quick methods that we can use to find if the soil is silt or clay in field.
Imagine that we have a population that is positively (right) skewed that has a mean of...
Imagine that we have a population that is positively (right) skewed that has a mean of 114 and a standard deviation of 12. Using a computer simulation program, Jake creates a sampling distribution of size n=5 from this population and Alex creates a sampling distribution of size n=40 from this population. How would Alex’ and Jake’s sampling distributions compare to each other? Group of answer choices They would have the same mean and shape, but would differ in standard error....
A. Sensitivity Analysis and Break-Even Point We are evaluating a project that costs $780,000, has an...
A. Sensitivity Analysis and Break-Even Point We are evaluating a project that costs $780,000, has an eight-year life, and has no salvage value. Assume that depreciation is straight-line to zero over the life of the project. Sales are projected at 92,000 units per year. Price per unit is $37, variable cost per unit is $23, and fixed costs are $875,000 per year. The tax rate is 35 percent, and we require a return of 15 percent on this project. B....
In three or fewer sentences, explain how clusters identified from ADMIXTURE analysis of a few populations...
In three or fewer sentences, explain how clusters identified from ADMIXTURE analysis of a few populations from each continent might misrepresent the complete pattern of human genetic variation.
We give JMP output of regression analysis. Above output we give the regression model and the...
We give JMP output of regression analysis. Above output we give the regression model and the number of observations, n, used to perform the regression analysis under consideration. Using the model, sample size n, and output: Model: y = β0+ β1x1+ β2x2+ β3x3+ ε       Sample size: n = 30 Summary of Fit RSquare 0.956255 RSquare Adj 0.951207 Root Mean Square Error 0.240340 Mean of Response 8.382667 Observations (or Sum Wgts) 30 Analysis of Variance Source df Sum of Squares Mean Square...
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT