Question

Automatic Data Processing is the company. 1) Does your selected business have differentiated products or services? If so, what is the basis for this differentiation from the competition? 2) Does your firm have a cost-leadership position in this business? If so, can you identify which cost drivers it uses effectively to hold this position? 3). What is your firm's approach to the market? If it segments the market, identify the scope of competition it is using. 4) Using the answers to the preceding questions, identify which generic business strategies your firm is employing. Is the firm leveraging the appropriate value and cost drivers for the business strategy you identified. Explain why or why not. 5) What suggestions fo you have to improve the firm's business strategy and strategic postion?    - ANY help will be greatly appreciated!!

Answer 1

My organisation is the Procter and gamble

Yes, yes our company has differentiated products. The products are differentiated on the basis of the categories provided to the customer for general commodities and day to day use products. Competition comes from retailers in our industry where availability of the similar products at the similar segment is Variety available in variety.

Our company uses of differentiation and product differentiation as a position in to the business, the most important part of our distinctive identity in other business is the excellent quality in making of most of our products. This excessive control over the quality provides a distinctive identity and reliability to the brand in the respective operating environment.

Our firm is using an approach to focus on the market by using retail Supermarket as a main tool for operation and providing services in respective environment. We are very heavily relying on brick and mortar stores as well as providing services online by using different E-Commerce services.

Definitely our organisation is is providing services on the basis a combination of product and cost differentiation. By constantly expanding which product range and providing excellent quality over international markets, Procter and gamble has been very successful in creating a strong hold in the market by showing cost differentiation as well as product differentiation with excellent quality in the basic strategy of the organisation to assess and generate best revenue from the market.

For improving firm's business strategy, procter and gamble should implement a very strong program for doing a business online. By collaborating with different logistics service providers and implementing a place of service where each and every product offered by the organisation is sent via the specific channels would be very beneficial strategic movement that the company can take to increase its overall revenue in the respective market segment.

P.S. - please leave a comment if any explanation is needed.