In: Economics
How can a small to medium business conduct eBusiness on a limited budget?
A small to medium business often have a have a restricted budget to work with and thus have to be more creative with their efforts in marketing. Although it is tough to construct ecommerce business with little to no money however with good marketing idea, lack of resources could not become obstacle from working towards in achieving your dream. It is going to be stressful and difficult at several times, however it will also be worth it. The first rule for small to medium business should be to focus on something it is good at; and should not make the blunder of experimenting during such a tough period of time. Thus before starting work on e-business initiative, it must conduct a SWOT analysis. Moreover since you have a limited budget thus do everything yourself, or consider utilizing few low-cost services for menial tasks. Automated inventory management tools can help in improving a control on inventory. The software on Customer Relationship Management assists for effective communication with the prospects and clients. It will help the eBusiness to compete and grow with more established firms. Overtime, it allows expanding the shoestring resources to higher investments