Microsoft:
Microsoft Corporation is an American multinational organization
engaged in computer technology with headquarter is in Redmond,
Washington, US. The organization engages in development,
manufacturing, licensing, and selling the computer softwares,
consumer electronics, personal computers and their services in the
global market. Microsoft is world leader in computer and its
technology related business. Bill Gates and Paul Allen are the
founder of this Microsoft business in US.
Following are the stages of the Microsoft’s life cycle are as
below
- Introductory Stage
: Introductory stage is the initial stage of the products
or business. At this stage the business start its products in the
market. Thus this is the first stage of business in the
market.
- Growth Stage
: This is the stage where the business has learned all the
basic things required in the market for survival and overcome those
problems and now ready for achieving the growth of the products in
the market. Thus at this stage the growth of the business is
observed. This is called growing stage of the business.
- Maturity Stage
: Maturity stage is the stage in the business where the
product demand and sale are saturated and the maturity stage is
reached in the market for the products. Thus the new alternatives
to be explored /planned for further development from this
stage.
- Decline Stage
: This is the stage in which the business sees the fall of
the sale and it looks like the business is declining in its last
stage. This is the last stage of the product life cycle for any
business or product.
The life cycle of the
Microsoft product can be extended by carrying out the below
actions
- Innovations in the
Microsoft products: Thus the innovations in the Microsoft
products can help the business to extend and it can avoid reaching
the decline stage of the product life cycle in the market. Thus the
innovation in the products can increase the life of the product in
the market.
The stage for our
company is – Growth stage